Top Articles - Writing and Speaking

A great way to add new clients to your freelance writing business is by simply l

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ooking in your mailbox.

If you’re like me, you probably receive at least one or

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

two promotional pieces of mail each day. Don’t just add favorites to your swip

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

e file. Each piece of mail is an opportunity to gain a client.

From now on, ta

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

e a careful look at each piece of promotional mail you receive. Is it a donatio

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

n request from a non-profit organization? An advertisement for a new restaurant

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

? A magazine offer? No matter the piece, it was written by a copywriter. And

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ost of these pieces are controls. Proven winners.

You’ll immediately capture a

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

company’s attention by offering to beat their control. All you have to do is c

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ontact them.

In many cases, the time-consuming contact research is already done

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

for you. Most sales letters are signed by someone with a job title. Most inclu

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

de that person’s phone number, fax number, email address and the mailing address

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

of the company.

In a short letter, introduce yourself as a freelance writer.

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

Explain how you received their promotional piece in the mail. Tell them what yo

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

liked and didn’t like about the copy. (You can even include a marked-up versio

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

n of their piece.) Then sell them on how you’ll improve their response rates.

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

If you prefer, just ask if they have other writing projects. Most companies hav

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

plenty. Sell them on why you’re the right person for the job. Sell your exper

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ience, your enthusiasm, or both.

You’ll be surprised how easily you can add a f

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ew clients to your roster just by checking your mail. Take a careful look today

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Have you noticed? There is a lot of publicity these days about working from home - increasing numbers of people are dreaming of leaving the rat race; TV programmes are made showing families leaving t...

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