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Public speaking experts can become public speaking snobs when it comes to the question of using notes when speaking. The super snobs will tell you to never use th

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

em, that they are sign of weakness and lack of skill, that they disconnect you from your audience, that they make you boring and dull.

But this is not necessaril

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

y true. You can use notes in such a way that allow you greater skill, confidence and effectiveness. Notes can free you up to take risks, be conversational, and ha

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ve a little more spontaneous fun because you know you can always refer to your notes if you need to get back on track.

If you use notes, use them well.

5 DON'TS

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

:

— Don't read your notes! There is nothing more boring than someone reading their speech. Don't stick your face in your notes and read them. You should know yo

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ur speech well enough that you only need to glance at your notes once in a while to prompt you to the next point, story or interaction.

— Don't fiddle with your

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

note cards or paper.

Don't hold your notes in your hands, fiddle with them or fling them about like a feather boa. Not only is this distracting, but it tends

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

to distance you from your audience. You don't want any object between you and your audience, whether it be your notes or a lectern.

— Don't apologize.

If y

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ou need to refer to your notes, don't apologize. Don't say, "I'm sorry, I need to look at my notes." Why are you apologizing? You're not doing anything wrong.

—

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

Don't try to hide it.

Dale Carnegie states in his book, Public Speaking for Success, that if you have to use your notes, be sure your audience doesn't see y

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

u doing it. That's just nuts. Don't insult your audience by pretending not to look while you're looking. You never want to hide from your audience. It makes you a

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ppear untrustworthy.

5 DO's:

— Make your notes user-friendly

Make sure your notes are easy for you to read and use. Use one sheet of paper that holds the o

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

utline of your speech with bullet points and short phrases. Just enough to remind you of what you want to say. Make the font huge so it's easy for you to see.

—

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

Keep them in one place.

Place you notes on a table or lectern and leave them there! If you need to refer to them, walk over, glance at them, and then continu

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

e with your speech.

— Know your speech.

Know your speech well enough that you could present it without notes. Your notes should only be used as a prompt, no

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

t a crutch, just in case you need a little memory jog.

— Be real and deliberate.

If you're going to look at your notes, do so confidently and deliberately.

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

Don't try to sneak a look or pretend it's not happening. Walk over to those notes with confidence and take a good look.

— Stay connected.

If you need to loo

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

k at your notes, stop speaking, take a glance, then look up and be with your audience before you start speaking again. Never speak into your notes. It cuts off th

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

e connection between you and your audience. Take a glance and then be sure your eyes are with them before you launch into your next point.

Sometimes, just knowin

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

g you have notes available offers you enough extra security that you end up never having to use them. So, bring those notes along, use them well, and have a blast

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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