Cursed Copy? The Quickest Way to Let Sales Slip Away and How to Make Sure it Never Happens to You

Did you ever read one of those sales letters written by top marketers on the web, and immediately feel envious of their success? Do you ever wonder why the Big League web marketers have that Copywriting Voodoo Magic... but your website seems to be cursed?

Is Your Copywriter Overcharging You?

Some copywriters charge too much for their services. They will nickel and dime you for some ridiculous items. Here are a few tips and things to look for when hiring a copywriter.

SEO - How To Choose A Writer on Elance or Guru

When most people shop for cheap SEO writing they tend to look on Elance or Guru. When looking at writer's profiles on either elance or guru, it is a good idea to ignore feedback. This is because the feedback systems on both are slanted. Unfortunately both guru and elance have their own freelance firms that compete with the writers that pay to advertise on them so it is not in these site’s interest to give their writers great feedback. This way the in house outsourcers hired by these sites get all of the best business.

Discover How To You Make Your Copywriting Convert More Prospects To Buyers

Mastering copy writing comes down to three simple concepts. Once you have an understanding of these, your copy writing will become much easier and much more profitable. By the time you finish reading this short article you'll have these three principles mastered.

The Ten Second Hero--How Powerful Are Minor Characters?

The following is an example of a character that evolved and lived for about 10 seconds. He was a thought or a mental role I played as I tried to transition and introduce the miners to the village. However trivial I thought the character to be, others have commented on his importance. His 10 seconds left an impression. I'll introduce the passage again and hope you enjoy recalling the story.

The Value of Good Copywriting

An article that discusses what is great copywriting and what is poor copywriting.

Don't Let Them See Such A Small Button on the Vertical Scrollbar

A small button on the vertical scroll bar is a dead giveaway that your page is too long. People are too busy to read lots of sales rhetoric. There are things you can do to avoid making your web pages exceedingly long - and ways to add extra information without lengthening the main page.

Sales Letter Writing – How to Write the Guarantee

When you are writing a sales letter, there are so many things that are important. Of course the headline is important, it is why they read your sales letter in the first place. Of course your story is important, that gets them emotional. And your bullet points and the body are critical, so they will care to buy it in the first place. But your guarantee gives them the confidence to know that even if they don’t like it, even if they make an impulsive, emotional decision, they can get their money back if they don’t like it. And if you have a good product, do not be afraid of the guarantee – very few will take you up on it.

Sales Letter Writing – How to Write the Body or the Bullet Points

When you are writing a sales letter, one of the important things is the body of the sales letter, and of course this often contains some bullet points. These bullet points are designed to make the case for the purchaser to buy your product.

Guidelines to Become an Expert Content Writer

More and more people are joining the population of content writers for websites. The lucre and lure of the profession - both monetary and creative - is becoming too difficult to resist.

Copywriting - Two Golden Rules of Sales Copy

If you are writing copy to sell a home-based business opportunity, don't tell your prospective buyers that now through this opportunity they can (for example) visit all the foreign countries that they always wanted to visit. Instead, do this...

Personal Marketing: The Sales Letter

Your product or service may be the best of its kind, but it will not sell without the proper marketing and promotion strategies. Whether you are selling statement t-shirts, luxury cars, or discount tickets for a vacation to Europe, you will need to get word out on your product and service so that you can stand out in the global market.

Writing Effective Copy

Benefits, benefits, benefits. Always focus on the benefits of your product rather than the features. People buy benefits and results – NOT features.

Become A Copywriter In Less Than Seven Days

If you write marketing communications and other sales material for your current job, you're already a copywriter. To become a copywriter, all you need to do is decide that you will put your skills to work for others.

Do You Find Copywriting A Chore? Learn A Few Profitable Secrets To Writing Like A Pro

It doesn't matter how advanced a copywriter is, they will generally follow a template when writing salesletters. The key to having a template is that all you have to do is plug in the correct words and then connect the dots.